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Pharma Forecasting Case Study – Valuing the Impact of Development Delays

Jun 23, 2025 | Case Study, Case Study Forecasting

A multinational pharmaceutical firm asked Ozmosi to provide forecasts to assess the market impact of delays in delivering new formulation and packaging for an existing product. A planned reformulation seen as necessary to preserving market share had been delayed for...

Pharma Forecasting Case Study – Shaping R&D Strategy

Jun 23, 2025 | Case Study, Case Study Forecasting, Case Study Portfolio

The oncology team of a major multinational pharmaceutical company asked Ozmosi to provide additional forecasting support for a newly acquired product. They needed to update and validate the current forecast models to identify the most effective development strategies...

Case Study Portfolio – Prioritization aligning teams on value and risk and guiding investment

Jun 23, 2025 | Case Study, Case Study Forecasting

The Asia-Pacific R&D unit of a large, multinational pharmaceutical company needed a pipeline prioritization approach to guide regional investment and development efforts to maximize continued growth. The portfolio team required a flexible approach that...

Case Study Market Scan – Understanding the Competition and Defining Opportunity

Jun 23, 2025 | Case Study, Market Scan

A small startup medical device company needed a broader understanding of its potential competitors and a more complete picture of what it would take to succeed, both at launch and over the lifetime of its product. To help pinpoint both opportunities and...

PHARMA FORECASTING CASE STUDY – Estimating the Prevalence of Orphan Diseases

Jun 23, 2025 | Case Study, Case Study Forecasting

When in-house experts’ forecasts for the market potential of a treatment for an orphan disease conflicted, the management team at a large, multinational pharmaceutical company turned to Ozmosi to resolve the differences. Addressing the central questions required a...
Case Study Market Scan – Surveying Pharmaceutical Markets in Asia Pacific

Case Study Market Scan – Surveying Pharmaceutical Markets in Asia Pacific

Jun 23, 2025 | Case Study, Market Scan

A regional marketing team for a multinational pharmaceutical company needed a complete market overview of a neuroscience therapy area within the Asia Pacific region. This overview had both internal and external perspectives covering the science, competitive and...
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